BBVA Compass

In Q1 of 2016, PSP became the sports marketing agency for BBVA Compass, handling the bank’s domestic sponsorship portfolio that includes partnerships with leagues, teams, athletes, celebrities and organizations across the U.S. In tandem with the bank’s internal sponsorship team, PSP helped to launch BBVA Compass Bright Experiences, a rewards platform providing unique access to bank customers that only BBVA Compass can provide.